Beyond.com (a.k.a. welcome to 6+ months ago)
Become.com Update | (3)
Renaming our company. (If they fix it) We had all been sitting around brainstorming on how we could come up with a really terrible name, then the LA times comes along and helps us out. Using the power of run on sentences, they were able to tell the story of this young startup and our antics during the Google invasion. One may ask, "but the Google invasion was months ago," and "this article is entirely pointless." Yes, but the intrepid journalists at the LA times have moved beyond being "relevant," "timely," and "correct."
So, in order to thank the LA times ...
